Sales and marketing
email campaigns — inside Gmail
Type email. Send email… Repeat?
Forget about it with NetHunt CRM.
Type email. Send email… Repeat?
Forget about it with NetHunt CRM.
7 simple steps towards managing email campaigns more effectively.
Segment your database
Segment your databaseUse NetHunt Gmail CRM to filter, sort, and segment your contacts and subscribers whichever ways you need. Create multiple segments and have them automatically updated with new contacts that match your filters.
Compose and save email templates
Compose and save email templatesImport, save, and share HTML templates; create new ones with native Gmail formatting. Personalize emails with subscriber list membership, lifecycle stage, or any other information in their contact record. Automatically deliver the most relevant and engaging subject lines, content, and CTAs.
Send campaigns using Gmail or custom SMTP
Send campaigns using Gmail or custom SMTPEither send small-scale, native email campaigns via Gmail, or connect your account to a third-party SMTP service for larger-scale campaigns.
Track email campaign stats
Track email campaign statsTrack all the key metrics. Stay on top of your email campaigns with open rates, click-through rates, bounce rates, unsubscribes, and spam reports. Know the exact moment a lead opens an email; use that knowledge to send a perfectly-timed follow-up.
Mass update your contacts
Mass update your contactsBulk-unsubscribe or bulk-update your contacts based on email campaign results. Assign them to a manager, move them to another pipeline stage, and update their membership.
Send follow up email campaigns
Send follow up email campaignsSegment your contact lists based on campaign results, then send follow-up campaigns to the most relevant leads in just a few clicks.
View history
View historySee a lead’s entire history at a glance. How many email campaigns have they received? Which emails were opened, clicked, or reported as spam? Have they completed the CTA? Did they move down the funnel? Have full customer context at your fingertips.
CRM and email campaigns are perfect for each other. Here’s why you need this combo.
For a closely-aligned sales and marketing effort...Keep both teams on the same page with a unified customer base and a 360° overview for each lead. Map the whole customer journey out, from inquiry to sale, and track the effectiveness of each marketing channel.
For perfect segmentation...Craft the right message and target it at the right audience at the right time. Use CRM to segment mailing lists based on demographics, industry, unique preferences, and campaign interactions.
For an increased conversion rate...Make sure your leads are nurtured all the way through your marketing pipeline before passing them on to the sales team. This ensures they’re sales-ready, increasing your sales conversion rate.
Now try automating your email marketing output with drip campaigns.
… what are you going to do with it?
Start free trial
Pre-template your emails so they’re ready to be sent at the perfect time, to the perfect leads. Afterwards schedule your emails to drip at regular intervals, from subscription, all the way through the nurturing stage of your pipeline, and the sales process after that.
Introduce yourself and your business to any new subscriber. A Welcome Email is a free-hit for subscriber engagement, with the highest open rate out of any email campaign. Be specific and provide links to key landing pages; drive traffic to your site.
Keep customers sweet by maintaining the conversation after they’ve completed their purchase. A strong post-purchase strategy maintains engagement, enables upselling and cross-selling, and improves the chances of a referral.
It’s the worst-kept secret in the marketing-outreach world. Put out an irresistible offer that a subscriber just can’t ignore.
Cross-selling Campaign Cross-selling recommends additional products based on their existing order history and preferences. Take that concept and turn it into a beautiful, persuasive, and personalised email campaign. Done right, you’ll improve your Average Order Value and smash revenue targets.
Once upon a time, a customer loved you, trusted you, and bought something from you. But… they left without so much as a goodbye. Having a strong re-engagement strategy is essential, and your best shot at it is a well-crafted, personalized, and persuasive drip campaign to win customers back.
Introduce yourself and your business to any new subscriber. A Welcome Email is a free-hit for subscriber engagement, with the highest open rate out of any email campaign. Be specific and provide links to key landing pages; drive traffic to your site.
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